Assistant Media Planner
Hybrid schedule 3X week in office
Role:
The Assistant Media Planner is a vital part of the media department. This person has a hand in every single step of the media planning process from strategy discussions, to partner recommendations, pacing of the media throughout the campaign, reporting back to the client and finally billing and reconciliation. Our media campaigns run across Linear TV, Connected TV, digital video & display, social and Audio. There are lots of moving pieces, and at times, multiple campaigns to be planning for at once. This role is fast paced and requires a great deal of organization and ability to communicate clearly with your team as well as other departments and, in time, the client. The ability to work as part of a team in such an environment is critical, as is a sense of innate curiosity, attention to detail and a self-motivated work ethic.
Role:
The Assistant Media Planner is a vital part of the media department. This person has a hand in every single step of the media planning process from strategy discussions, to partner recommendations, pacing of the media throughout the campaign, reporting back to the client and finally billing and reconciliation. Our media campaigns run across Linear TV, Connected TV, digital video & display, social and Audio. There are lots of moving pieces, and at times, multiple campaigns to be planning for at once. This role is fast paced and requires a great deal of organization and ability to communicate clearly with your team as well as other departments and, in time, the client. The ability to work as part of a team in such an environment is critical, as is a sense of innate curiosity, attention to detail and a self-motivated work ethic.
Responsibilities
Media Planning and Buying
- Collaborating with the team to develop media strategy and tactics based on client goals, target media consumption and budgets
- Participating in the creation of client facing presentations showcasing strategy recommendation, target overviews, buy details, past campaign performance, etc.
- Use available tools for planning and insights (R/Fs, MRI data, YouGov, Vivvix, Pathmatics, comScore, etc.)
Campaign Set Up and Execution
- Ad Traffic and Site Tagging support
- Communicating with the Ad Operations team to make sure they have all the materials they need to set up tagging and tracking
- Manage day-to-day vendor communication, scheduling meetings, and tracking deliverables.
- Compile screenshot decks of live ads across different devices for client updates
Campaign Performance, Reporting, and Billing
- Manage weekly digital campaign pacing and report back to internal team (pulling data, building out excel documents necessary to track campaign performance)
- Join regular reporting calls with internal teams and clients.
- Own the billing process including pulling billing data, collect invoices, reallocate over and under-deliveries
Ongoing
- Help organize internal team status meeting
- Communicating regularly with the Business Intelligence, Paid Social, and Ad Ops teams to ensure they have all data points necessary for launch and reporting
- Coordinating vendor communication and meetings, and saving/organizing all vendor materials.
Qualifications
- Comfortable working in Excel, strong in PowerPoint and other Office products, Google docs, Google Sheets, Google Slides, etc.
- Excellent time management skills and ability to follow through. Possess a strong and proven ability to prioritize and handle multiple tasks with flexibility and communicate priorities to Supervisor
- Extremely detail-oriented, with a proven system of double checks
- Relevant work experience a plus
Salary:
Deutsch offers top of the line benefits, 401K, unlimited PTO and more. The salary for this role is $40,000 plus paid overtime
